Coquitlam Public Library

Marketing 4.0, moving from traditional to digital, Philip Kotler, Hermawan Kartajaya, Iwan Setiawan - hardcover

Type

Format

hardcover

Label

Marketing 4.0, moving from traditional to digital, Philip Kotler, Hermawan Kartajaya, Iwan Setiawan - hardcover

Note

Includes index

Isbn

9781119341208

Lccn

2016036899

Physical Description

xix, 184 pages, illustrations, 24 cm

Specific Material Designation

regular print

System control number

(OAUW)232774244137

Cover Art

Instantiates

Marketing 4.0, moving from traditional to digital, Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

Carrier category

volume

Media category

unmediated

Publication

John Wiley & Sons, Inc., Hoboken, New Jersey, 2017

Mapped to

Incoming Resources

Item of
1
- Marketing 4.0, moving from traditional to digital, Philip Kotler, Hermawan Kartajaya, Iwan Setiawan - hardcover

Outgoing Resources

Instantiates
1
- Marketing 4.0, moving from traditional to digital, Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
Carrier category
1
- volume
Media category
1
- unmediated
Publication
1
- John Wiley & Sons, Inc., Hoboken, New Jersey, 2017
Mapped to
2
- 2016036899
- 9781119341208