Bibliograph

Enterprise 2.0, new collaborative tools for your organization's toughest challenges, Andrew McAfee

Type

Label

Enterprise 2.0, new collaborative tools for your organization's toughest challenges, Andrew McAfee

Language

eng

resource.accompanyingMatter

technical information on music

Form of composition

not applicable

Format of music

not applicable

Literary text for sound recordings

other

Main title

Enterprise 2.0

Medium

electronic resource

Responsibility statement

Andrew McAfee

Sub title

new collaborative tools for your organization's toughest challenges

Summary

Andrew McAfee, a veteran researcher and writer on the business impact of technology, and the originator of the phrase "Enterprise 2.0," describes its power and tells listeners how to harness it. McAfee weaves together case studies, discussions of technological change, and multidisciplinary research to: show how early adoptees like Google have profited from Enterprise 2.0; specify the benefits that arise when Web 2.0 technologies are deployed; reveal where the risks and roadblocks are with Enterprise 2.0; and guide companies through an Enterprise 2.0 deployment. McAfee takes a practical look at the competitive challenges facing so many organizations today and explores how they can be met and conquered with the right combination of novel technologies and enlightened leadership

Target audience

adult

Transposition and arrangement

not applicable

Classification