Bibliograph

Blockbusters, hit-making, risk-taking, and the big business of entertainment, Anita Elberse

Type

Label

Blockbusters, hit-making, risk-taking, and the big business of entertainment, Anita Elberse

Language

eng

Bibliography note

Includes bibliographical references (pages 267-288) and index

Illustrations

illustrations

Index

index present

Literary Form

non fiction

Main title

Blockbusters

Nature of contents

bibliography

Oclc number

827256545

Responsibility statement

Anita Elberse

Sub title

hit-making, risk-taking, and the big business of entertainment

Summary

Explores "what's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFL--along with such stars as Jay-Z, Lady Gaga, and LeBron James--[and] which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals"--Dust jacket flap

Table Of Contents

Betting on blockbusters -- Launching and managing blockbusters -- Investing in superstars -- How superstars use their powers -- Will digital technology end the dominance of blockbusters? -- Will digital technology threaten powerful producers? -- The future of blockbuster strategies -- No business like show business?

resource.variantTitle

Block-busters, hit-making, risk-taking, and the big business of entertainment

Classification

Creator